Xelibri launched products

1st and 2nd collection of pcd's

It's 2003


future boys and girls and our ingenuity is startling, our foresight astounding. The human race deserves to give itself a pat on the back. Well done one and all!!!

Xelibri scientists have developed technologies no one ever thought would exist – Personal Communication Devices or, as we call them, PCDs! Small enough to put in one's pocket, and sure to change our lives. How do they work? Here's how.

Take your Xelibri PCD. Dial a number that corresponds to that of another device – the owner of which can be almost anywhere, indoors or out, in good or bad weather. Then wait one moment. When they answer you can talk freely and without inhibition. Time and distance barriers have been removed. Xelibri uses unique 'conversation through air technology'. When you make a 'call' we beam your words of love or anger high above the streets of your town – yes yours! Each word stays in exactly the right order and knows exactly where to go. To your friends PCD of course!

There are four Xelibri PCDs in this season's collection. Check your hair in a mirror, dry your palms on your backside and make sure your breath is fresh, because you are about to meet them all.

First Collection  |  Devices 1 - 4

Device-Specific-Privacy_inLine_FullWidth 2.png

1st collection  |   photography by David LaChapelle

Spys and agents

Xelibri's 1st ad campaign

Second Collection  |  Devices 5 - 8

Device-Specific-Privacy_inLine_FullWidth 2.png

2nd collection  |   photography by Renken

Sex and Sensuality

Xelibri's 2nd ad campaign

Xelibri was a fashion-phone brand launched by Siemens mobile in 2003. Project management, overall marketing strategy, design process and colour strategy for phones launched twice a year as summer and winter collections, designed for 5 different young, urban target groups.

product management

Contributors

xy-logo_192px
sdaily_avatar

Related